GetResponse vs. AWeber – Which One is Better?

By on December 3, 2015

If you want to promote your business or website, it’s important to pick a mailing list provider that’s going to fit your needs and your budget. But there are so many out there, which one is the best? In this article we’ll look at the features and pricing plans of GetResponse and AWeber

GetResponse

Get Response Email Marketing Service

Features

GetResponse has many features. Some of these features include:

  • Forms - GetResponse provides different types of forms, such as exit pop-up forms, scroll forms, and shake boxes among others. They also provide numerous templates in different categories, so they're sure to have something that meets your needs.
  • Landing Pages - You can create and publish landing pages quickly - GetResponse provides over 100 templates that you can use for your mobile site, a drag and drop editor that’s easy to use, built-in web forms, and a set of optimization tools that you can use to create video pages, and squeeze pages that will convert your web page visitors into customers or leads, and you don't need to have any technical skills at all.
  • Responsive Email Design - Your newsletters will look great on all your devices automatically, and you don't have to do anything - responsive email design works in the background to get your more results.
  • A/B testing - A/B testing allows you to test different elements of your emails, such as your subject line, call to action, from field, best time and day to send email, as well as many other elements.
  • Email Creator - Use different email templates to create unique emails for each campaign.
  • Email Intelligence - The email intelligence feature allows you to figure out how to make your campaigns more effective - you can compare follow-ups to see which one is more effective, measure site conversions, see what time of day most of your subscribers are opening your emails, and put subscribers in different segments.
  • List Booster - If you contacts are on your hard drive or on another service or email provider, you can import them directly into GetResponse using this feature.
  • Inbox Preview - If you’re concerned about how your emails will look in different services, you can use the Inbox Preview to see how your email will look with different email clients.

Pricing

How much does GetResponse charge for all this? It depends on how many subscribers you have. GetResponse offers the following pricing plans:

  • 1000 subscribers - $15 per month.
  • 2500 subscribers - $25 per month - this is their best value.
  • 5000 subscribers - $45 per month
  • 10,000 subscribers - $65 per month
  • 25,000 subscribers - $145 per month.
  • 50,000 subscribers - $250 per month

If you’re a non-profit organization or need customized solutions for high-volume email lists, you can contact GetResponse for more information.


Aweber

Aweber Email Marketing Service

Features

  • Campaigns - Use their editor to easily create automated email campaigns by dragging different elements into your emails and dropping them where you want to.
  • Expert Customer Service - If you have a question about AWeber, they're there to help from 8 am to 8 pm Monday through Friday, and from 9 am to 5 pm ET on Saturday and Sunday.
  • Sign-Up forms - You can use AWeber's sign-up forms to collect subscribers for your list, whether it's on your blog, website or Facebook page.
  • RSS to Email - You can automatically create emails from your newest blog posts, no matter what blog you use. Just let AWeber know how often you want emails sent out, and they'll send out emails with your latest blog posts on those days and times.
  • HTML Email Templates - AWeber’s HTML Email Templates will help you create stunning emails - all you have to do is add the content. They also have matching forms that you can put on your website or social media page to collect sign-ups. You can choose from different color schemes to match your company's colors, and your customers can select from HTML or plain-text emails.
  • Manage Your Subscribers - AWeber’s tools make it easy to track your subscribers. You can see who opened your emails, which links they clicked, how much revenue they generated, and how many people unsubscribed from your list, among other things. You can also create different subscriber segments so that you can meet your readers' needs better. And if you're switching from another email marketing platform, AWeber's import specialists can help you migrate your list.
  • EMail Marketing Tracking - Use AWeber's analytics to help you send better emails, which will help you make more sales and drive more traffic to your website.
  • Atom App - With AWeber's mobile subscriber app, you can add subscribers to your list anytime, anywhere, on Android and iOS devices.
  • Autoresponder follow-up - Save time, make a great first impression, building lasting relationships, and increase engagement by sending automated marketing emails.
  • Best email deliverability - AWeber's insider updates will help you stay on top of the changes that different email clients make that can affect your email marketing and whether your emails are delivered. Their analytic reports are also easy to read.
  • App Showcase - You can connect your AWeber account to social media, landing pages and shopping carts, among many other things, to maximize the number of sign-ups you get.
  • AWeber Stats App - No matter where you are, you can check your stats using AWeber's Stats app for Android and iOS devices.
  • Integrate with AWeber - You can integrate with other third party services or tools, connect your newsletter and subscriber list to other tools you use, or create your own apps by using AWeber's API, AWeber Apps, or AWeber Labs.

Pricing

So how much does all this cost?

If your list has 500 subscribers or less, you can get unlimited emails for $19 a month, with all the features mentioned above included. If you have more than 500 subscribers, the pricing structure is as follows:

  • 501 - 2,500 subscribers - $29
  • 2,501 - 5,000 subscribers - $49
  • 5,001 - 10,000 subscribers - $69
  • 10,001 - 25,000 subscribers - $149

If you have more than 25,000 subscribers on your email list, you can contact AWeber to get a quote.


The Verdict

After looking at these two services closely, GetResponse is clearly the better value - both companies offer the same features, but you can have up to 2,500 subscribers for $25 a month, versus $29 a month with AWeber. GetResponse also developed a solid landing page creator which is another exotic feature most email marketing providers lack.

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